Former brace faces and metal mouths rejoice — a look that may have once been considered “uncool” is now trending among today’s orthodontic patients.
Thanks to social media, the pandemic and a myriad of other possible reasons, orthodontists are seeing an increasing number of patients seek metal braces over less conspicuous options that had previously gained popularity, like clear aligners.
“We’ve seen increased buzz around traditional metal braces, especially on social media platforms, and many orthodontists are noticing renewed interest among patients,” said Steven Siegel, doctor of dental medicine, president of the American Association of Orthodontists, ADA member and former owner of an orthodontic practice in Maryland. “I have heard from several AAO members across the country who see this trend emerge in their offices. In my own practice, I had an increase in the number of patients opting for traditional braces, which many viewed as a fashion statement.”
While this trend may have started longer ago, Siegel said it seems to have gained momentum in the last year or so.
“While it is particularly visible among teens and young adults, we are also hearing from orthodontists that adult patients of all ages are showing renewed interest in traditional braces — something that has not been as common in the past,” he said.
Siegel cites social media influencers and celebrities who have proudly shared their experiences with braces as possible reasons for their growing acceptance and popularity.
“Anecdotally, orthodontists hear various reasons behind the renewed interest in metal braces,” he said. “Younger patients, particularly teens and young adults, view them as a form of self-expression or a fun, nostalgic accessory. We also hear that younger patients are embracing the confidence that comes with redefining standards of beauty and ‘coolness.’ Traditional braces are a tried-and-true treatment option and often provide the orthodontist with greater control and precision than other options.”